Prospect, Produce, Prosper

Shut Up and Win: The Power of Engaged Listening in Sales

Episode Summary

Matt Halloran, co-founder of ProudMouth and author of Shut the F Up and Listen, joins Marc Rogers on the Prospect, Produce, Prosper Podcast to talk about why listening is your most powerful marketing tool as a financial advisor. They dive deep into how to build trust through podcasting, how to use AI without losing your voice, and why clients don’t refer—plus Matt shares a must-try exercise to sharpen your listening skills today.

Episode Notes

In this insightful episode, Marc Rogers sits down with Matt Halloran—co-founder of ProudMouth and author of Shut the F Up and Listen—to talk about the art of engaged listening, the real reason clients don’t refer more often, and why every financial advisor should consider launching a podcast.

Matt breaks down how poor listening costs advisors money and trust, and shares specific frameworks to deepen client relationships, increase referrals, and communicate more effectively in a distracted, post-pandemic world.

What You’ll Learn:

• The 7 types of listening (and why “active” listening isn’t enough)
• How to use podcasting to build trust and thought leadership
• Where advisors go wrong with AI and how to use it properly
• The difference between transactional clients and relationship-driven ones
• A simple exercise to sharpen your listening skills fast

Ready to learn how to build deeper relationships, grow your influence, and stand out from every other advisor in your market?
👉 Visit meetproducersprospect.com and let’s talk.